After yesterday’s post about how annoyed I was by airline pricing strategies, I came across one today that completely shows how to make the customer experience an enjoyable one. Norwegian Airlines at each point showed me the complete cost of the ticket each including all charges. At the end, it displays the cost with the tax that was charged as you can see in the little summary below.

Departure
Stockholm – Oslo
Friday 28. jul 2006 18:30
Flight DY817 – Low fare
1 Adult 100 €

Return
Oslo – Stockholm
Sunday 30. jul 2006 15:50
Flight DY812 – Low fare
1 Adult 75 €

Total price (all inclusive) 175 €

Taxes account for 33 €
Web service charge 0 €